Marketing Analysis.

The target market of Dynamic Industries is the general population of individual(prenominal) calculating machine companies world wide. We switch marketed ourselves to those companies by presenting them with information somewhat our product, followed by negotiating a deal with the companies to formulate a strategical alliance with them. We currently gift three production plants pot up in the United States and two in Europe. Our might at this stage for each plant is 60,000 chips per factory. We currently have contracts and negotiations with several computer companies throughout the world.

Environmental factors have shown that after our chips have been sold to the respective computer companies, there exit be instances where we have an excess amount of chips to be sold. Should a bureau like this arise, we have come up with several merchandise outlets that provide permit us to expedite our shipments out of the factories.

The first-class honours degree section of the population that would be targeted is the college student. Studies have shown that many college students straightway have the know-how to build their own personal computer. Dynamic Industries pull up stakes build a website about our company including our mission avowal and what we are about. There will be a true link on the site which students will be adequate to(p) to access to receive discounts on our chips.



This discount will be determinant on their college transcripts. The higher the students GPA, the higher their discount. Another link, will be set up as an essay vie to the students about why they like our chips. One category judged will be creativity, the other will be accuracy. The winner of the oppose gets a free upgraded chip compatible with the personal computer they own.

Donations will be another outlet for Dynamic Industries. We will find out via email from local high schools which...

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